Our goal with this design was to reduce waste and promote sustainability.

We set out to create a timeless design — clean and simple, a quiet companion that brings a sense of calm and joy, even amidst the rush of everyday life.

We just want to show that the level of communication through packaging and branding in the coffee industry can be much more interesting, deep and human-centered.

The matte black bag is printed in a high-gloss relief of bright red and green Hibiscus floral design that includes not only the front/back, but also the gussets of the bag.

We started off with a name - Unicorn Adventures, a play on our branding of a White Horse, to imply something more special for our single-origin range of coffees.

We wanted to showcase a coffee break in a traditional Swiss alpine environment.

Of course, we want our packaging to stand out from the competition in a positive way.

We wanted to differentiate our two ranges of coffee: our Core Range and our Producer Series.

We like sharing what we love, and we love good coffee and cool art. We roast and pack our beans into boxes that feature art from artists that we've collaborated with from around the world.

With this design, our goal was to elevate the coffee experience beyond taste, to create an emotional and sensory journey from the moment the customer sees the box.

With this design, Aroma Cafe set out to present coffee as a luxurious, emotionally resonant experience, not just a beverage.

The design delivers a creative and memorable experience by transforming packaging into a storytelling platform.

The goal with this design was to create a packaging experience that reflects the values of quality, sustainability, and sophistication that define HERZ New York Coffee Roasters.

When we developed our new packaging, we wanted our customers to hold something beautiful — visually pleasing, soft to the touch, and subtly inspired by the coffee cherry.