Three Mississippi
Designer | Valerii Tymoshchenko (Art Direction) & Sasha Semenkova (Illustration)
Location | Kyiv, Ukraine
Launch Date | March 21, 2025
First of all, design is a great instrument of communication. We just want to show that the level of communication through packaging and branding in the coffee industry can be much more interesting, deep, and human-centered. And of course, raise the aesthetic level of packaging in the industry.
Second, I have experience with sea travel for 11 years of my life. All this time, I have observed, admired, inspired, and amazed by the greatness of nature and pushed aside the sadness when I returned to places like the Great Barrier Reef near Australia, 5 years after my first visit, and saw that it was dying. And there are a lot of such places on Zeimli... So when we were thinking about the design concept, I could not help but tell about what I saw while traveling. We chose hand drawing in order to give the packaging more naturalness and life.
