RO3ST COFFEE
Designer | Patcharapa Kaenhom
Location | Tangerang, Banten, Indonesia
Launch Date | April 27, 2025
Our design aimed to create a cohesive, immersive, and elevated experience that reflects the essence of the RO3ST COFFEE brand identity. The goal was to combine luxury with functionality, creating a space that not only serves as a cafe but as an environment that enhances the sensory experience for our customers. We wanted to merge industrial design elements with eco-friendly materials to create a unique atmosphere that aligns with the principles of specialty coffee – craftsmanship, sustainability, and innovation. The design of the space and equipment, like the Espresso Bar and Slow Bar, aims to offer functionality and aesthetic appeal while highlighting our focus on craftsmanship, quality, and exclusivity. The layout was meticulously planned to ensure both customers and baristas experience optimal flow and comfort. The inclusion of vertical gardens and natural textures, combined with modern lighting and signage, reflects the fusion of industrial elegance with an eco-conscious approach. The design was inspired by the blend of contemporary industrial spaces and artisanal craftsmanship. We drew references from high-end coffee shops and roasteries worldwide that emphasize both function and design, while also incorporating sustainable and eco-friendly practices. The industrial style, with exposed brick, raw materials like metal and wood, and the use of copper and black elements, was inspired by the vision of creating a space where customers can appreciate the process of coffee preparation. Additionally, we looked to other luxury brands that integrate their core values into the design, such as artisanal food spaces and brands that utilize lighting and textures to emphasize product quality.
