CERĒS, The Robot Barista
The CERĒS Robo Coffee Shop was designed to blend technology, humanity, and sustainability into a seamless, barista-quality coffee experience. Our goal was to create a modern, approachable, and meaningful brand identity that reflects both innovation and the warmth of coffee culture. Design Concept & Inspiration The design is inspired by CERĒS, the Roman goddess of agriculture and nourishment, symbolizing love, care, and the essential role of coffee in people’s lives. The logo’s flowing lines and serene expression reflect comfort and mindfulness, while the coffee bean icon on the forehead represents focus, energy, and the ritual of coffee as a daily necessity.
What We Aimed to Achieve:
• Aesthetic & Emotional Connection – We wanted a design that feels welcoming, warm, and human-centered, despite being an autonomous system.
• Visibility & Recognition – The signature orange branding ensures high visibility, making CERĒS stand out in busy locations like airports, universities, and hospitals.
• Sustainability & Ethical Values – The choice of materials and energy-efficient operations reinforces our commitment to eco-conscious design. References & Influences
• The soft yet structured logo design takes inspiration from classical art, reinterpreted in a modern, minimalist aesthetic.
• The fluidity of the lines represents the smooth, precise motion of our robotic coffee-making process. Final Outcome CERĒS is more than a coffee kiosk—it’s a fusion of art, technology, and sustainability, ensuring that every cup is crafted with precision, care, and the essence of human connection.
