DABOV Specialty Coffee
With our Cold Brew design, we set out to create a product that speaks clearly, confidently, and responsibly — a visual expression of the purity and quality inside the can. We wanted the design to stand apart from the noise of the RTD market and reflect DABOV’s values: simplicity, excellence, and sustainability. The concept is minimalist yet bold. The white matte background evokes freshness and clarity. The deep red “COLD BREW” lettering, with a photorealistic coffee bean as the “O,” adds a touch of playfulness while highlighting the product’s specialty origins. The top rim matches our signature red, ensuring brand consistency. We were inspired by modern art galleries, Scandinavian packaging design, and the idea that “less is more.” The can is not only a functional object but a design piece — something that looks just as good in a fridge as it does in a lifestyle flat lay. We also chose aluminum intentionally: it’s 100% infinitely recyclable, lightweight, and protective — a material aligned with the low-carbon circular economy. The result is a product that combines aesthetic restraint with environmental responsibility, delivering an elevated coffee experience in every detail.
