Manifesto Coffee Ltd (UK)
Designers | Alex MacIntyre, Manifesto Coffee
Location | Perth, Scotland
Launch date | July 25, 2021
The design of our new packaging was dictated by a drive to create a coffee package that was 100% recyclable. It needed to be easy to dispose of without any special steps taken by the consumer to do so. It needed to be unique and iconic, and above all it needed to be a pleasure to use. Packaging is notorious for declaring its eco credentials with white-lies or incomplete information. This design can proudly declare "100% recyclable" honestly.