Hard Lines
Designers | Cadi Lane + Stephen Madoc Pierce
Location | Cardiff, Wales, United Kingdom
Launch date | April 25, 2022
Our aim was to create a product that perfectly represented the brand, fun, full of humor, and color while engaging the customer. We wanted to keep our cup mascot central and show them interacting with the product as well as give a nod to the quality “Really good Coffee” inside the box. A design to be proud of and a tasty capsule to enjoy.
