Dell'Aria
Dell'Aria brand want to establish a new Italian coffee in New York combining traditional coffee with new specialty wave. That translates into a contemporary sleek and elegant gold logo representing the harmony of proportions. The inspiration coming from the geometrical harmony of the Phi inscribing the triangle symbolizes the union of the D and the A of Dell'Aria and the combination of the different cultures and the coffee traditions. The color coding with navy blue, green and pink represents the values of integration and sustainability.