co:llab coffee

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Designers | Wilson Wong

Location | Hong Kong

Launch date | January 17, 2021

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co:llab coffee pack adopts recyclable gable top cartons to address key design concerns of stackability, preservation of coffee freshness and sustainability.

Each carton measures approximately 70mm x 70mm x 110mm and is stackable on shelves that saves more space than traditional coffee bags. The internal carton space can perfectly fit in 200 grams of roasted beans in a vacuum sealed bag that preserves freshness for months. The carton can also be re-sealed with the plastic clip that effectively mitigates oxidation-induced flavor deterioration.

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Another important feature of co:llab coffee pack is sustainability. It is made of food-grade dairy paperboard that is recyclable, waterproof, leak-proof and freezer-compatible. Instead of disposing together with household wastes, consider reuse for storing cold drinks, fruits, dry food, non-food items or even upcycling it into an attractive little planter.

And last but not least, it is visually appealing at home and on cafe shelves! The pure white appearance perfectly matches co:llab's minimalistic brand identity.

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