Utopian Coffee Co
Designer | Michael Hester- Pavement Design, Teagan White (Illustrator)
Location | Fort Wayne, Indiana, USA
Launch Date | May 11, 2023
We worked with Michael Hester and Teagan White at Pavement Design to create a 100% recyclable bag that not only catches the eye but also communicates a profound sustainability message. Through intricate botanical illustrations and vibrant colors, we showcase the rich ecosystem of coffee farms. This isn't just about aesthetics; it's about highlighting the importance of regenerative farming practices. Delicate hummingbirds, symbolic of the bustling life on Peruvian coffee farms, gracefully intertwine with butterflies, coffee cherries, and lush greenery, creating a harmonious portrayal of the coffee farm ecosystem. Each paint stroke is intentional and places the consumer at the heart of coffee origins.
