SLOANE COFFEE
SLOANE is a specialty coffee roastery established in 2016 defined by excellence, knowledge and passion. The flagship store and the roastery's cafe were created in order to have a space where to showcase the entire concept and the entire offer in a socializing and sales space. The space of the roastery’s cafe and roastery occupies almost the entire ground floor of an office building built in the early 2000s, on Dâmbovița River shore, with an atypical appearance for an office building - the wrought iron elements, the narrow front and the arches give it a rather English appearance. The design uses curved lines, arches, a color palette with strong blue accents, natural materials. We wanted an airy and clean space that would be characterized by the elegance of the simplicity of the brand but that would have the warm and welcoming atmosphere of a living space. The coffee bags display is the element around which we started the arrangement of the entire space. Besides the fact that it responds to the need to display in an almost scenographic way the multitude of lots on offer, it is also a design element that has entered the identity of the Sloane brand. While waiting at the bar for your takeaway coffee or have a chat with your friends at the table while enjoying a sandwich, you can see through the window as the cafe and the offices are separated by a room with multiple functions: laboratory, meeting and training space. Our offices form a long table and are like a coworking space, which is followed by the roastery, the place where the green coffee is stored, then it is roasted, packaged and sent worldwide.