Silverskin Coffee Roasters
The thinking behind the look and feel was to challenge some of the conventions in this space. Create something bold, loud, and distinct. We used three different designs to differentiate the different brewing techniques and products. Cold Brew True has a clean white can with the emphasis on the cold brewing process and the purity of the brew. Our Nitro can is bold, distinct and the use of silver ink in textural elements aligns with the SilverSkin brand and provides an intriguing, subtle shine. Our Oat Flat White can has an oat drink colour as well as oat texture on the can. We wanted to highlight the drink on the can (as opposed to our brand) to allow customers to recognise what it is on shelf and invite the cans to be picked up and engaged with.
