SEVEN MYSTERY
At SEVEN MYSTERY, we didn’t just want our packaging to look good, we wanted it to capture the sense of discovery and adventure that comes with every cup of coffee. That’s why we took inspiration from the universe. Just like coffee, space is full of mystery and endless possibilities. We pulled from star maps, nebulae, and cosmic patterns to reflect coffee’s depth, while scientific space illustrations helped us create a clean, structured, and timeless look. At the core of our brand are seven key elements, origin, variety, cultivation, harvest, processing, roasting, and brewing which shape everything we do, from sourcing to packaging. More than just aesthetics, this design is about storytelling, discovery, and sustainability. We’re still working towards using more eco-friendly materials but every step we take is part of our commitment to a better future. For us, coffee is an exploration and with this packaging, we want to take people on that journey with us.