Grit Coffee
Designers | Brandon Wooten
Location | Charlottesville, VA, USA
Launch date | May 18, 2021
With our new packaging design we wanted a look that better represents us as a company. We’ve grown and evolved and therefore desired an aesthetic that matched that growth. With thoughtful use of color and pattern we wanted to create a visual language that was fun but also was indicative of the hard work that takes place at each step of the coffee process. Our aesthetic was influenced by the clean and fun design of the mid twentieth century.