COUTUME

Designer | Atelier Deux cé

Location | Paris, France

Launch Date | June 15, 2022

Website


We are willing to provide our customer a unique experience to dive into our coffee universe. As we work exclusively with single origin coffees, we also create an individual graphic pattern connected to the specific "flavor wheel" of each product. This simplified flavor wheel is meant to be used as an aromatic guide, divided into five aromatic families (Cacao, Spices, Sweet, Fruity, Floral) and three additional taste descriptors (Acidity, Mouthfeel, Length). The aim of it is to be accessible and easy to read for anyone, catering for beginners to true coffee lovers. By communicating about the beauty of diversity, we are also able to incite our customers to taste coffees they might not have chosen at first sight through offering samples, tasting sets and blind tasting experiences.

Previous
Previous

Forest Coffee

Next
Next

The Espresso Lab