Backstage Roasters
Our aim with the design was to create an immersive experience that invites coffee lovers to explore the rich world of coffee. We wanted to evoke a sense of adventure and curiosity, transporting consumers to distant lands through our packaging. Drawing inspiration from nature and adventure, we aimed to offer an exciting journey of discovery, showcasing the diversity of coffee flavors from around the globe. Our design reflects our passion for exploration and celebrates the bold spirit of adventurers from the past, while also embracing modernity.