Treeline Coffee Roasters
Designer | Townsend Collective
Location| Bozeman, Montana, USA
Launch Date | September 10, 2024
At Treeline, coffee isn’t just something you drink—it’s fuel for whatever adventure comes next. Whether you're brewing a cup in your kitchen, stuffing a bag into your pack for a weekend in the mountains, or just trying to make it through a Monday, we wanted our new packaging to reflect that sense of movement, exploration, and connection to the outdoors. Inspired by the landscapes we love—the rugged peaks, dense forests, and wide-open spaces—we designed bags that feel as fresh and vibrant as the coffee inside. The colors tie back to the coffee’s origin, making it easy to spot your favorites, and the resealable zipper closure keeps your beans fresh whether you’re at home or on the go. But this design isn’t just about the mountains—it’s about the people. Our coffee community in Bozeman and beyond is at the heart of everything we do. From local regulars who fill their mason jars to the travelers who bring Treeline coffee on their far-flung adventures, this packaging was made to keep up with you. Our new bags are not only recyclable but also durable enough to be refilled, repurposed, and taken along for the ride. Because at the end of the day, coffee should go where you go—whether that’s a sunrise summit, a road trip, or just your favorite corner of the couch.