De Mello Coffee Roasters Inc.
Designer | Felix Cha, Jumin Lee
Location | Toronto, Ontario, Canada
Launch date | June 3, 2022
NOMNOM's exterior package and branding are just as unique as our coffee. To create an eclectic, exciting, and alternative appearance, we tasked ourselves and our design team to design an overall package for this fun, approachable, vibrant, and accessible coffee that would appeal to customers' senses and capture their attention. We are proud to say that we have achieved an alternatively appealing product in various ways with NOMNOM. The coffee immediately captures attention with its distinct and arguably iconic illustration, featuring a funky hat, necklace, glasses, and mustache.